The Overall Impact of Media on a Nation's society

Media is any medium through which any sort of information reach the people
Media can create awareness about:·        Perpetuate Issues
·        Establish Priorities
·        Mold Society (in passive but effective way)
The functions of media in our society is:·        To inform: People come to know what, when, where, who, why & How the things are happening
It brings about greater awareness among the masses about men and materials.·         To educate: Media educates people by giving information about food, health, employment, agriculture, technology, modernization etc.
·        To entertain: Movies, serials, animations, music etc.
·        Positive Impacts
·        A Watchdog on Government
·        Voice of poor is heard through media: A trump card for Common man
 




There are several disadvantages of media as well:·        It is a one way communication, so improvement through feedback is virtually       impossible
·        Affect the thinking capability of individuals
·        Instill negative thinking patterns in society as a whole

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